The Problem ...

The PROBLEM - Designing a product which both engages with children whilst standing out in an        already crowded market. Other considerations include timescale so design needs to be preferably simplified and condensed.

Research Strategies.

Primary.

1. Questionnaire (Qualitative research. Can you make a paper airplane? Are you interested in the craft or the fun of paper planes? Would you make them more if there was more to do with them once made?)
2. Survey (Quantitive research. How often do you make paper planes? Would you be interested in a game involving paper planes, yes or no?)
3. Making paper planes, seeing if any issues arise that can be built upon.  

 Secondary.

1. Existing Solutions. (Checking gadget shops to see how things are packaged and presented paying particular attention to paper products, games and products designed with an info-graphics visual). 
2. Writings on paper plane construction.

Hopefully more solutions will be created from these initial steps.